Automotive Sales Career – Beginning A New Job
Feb 18, 2012 Automotive Jobs
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Its important, for long term sales force retention that you hire the right salespeople from the very beginning. Its a sad truth that most employees are in the wrong job. In fact, a recent study suggests that only 25% of the work force in the United States are in the right job, according to skills, interests and/or job satisfaction. What that means is that 75% of your sales force is in the wrong field! Those are the 75% that are costing you real money, a loss in productivity and wasted time in development and training, not mention sales, sales and more sales! A sales person can cost you upwards of 3 times their salary to hire and train their replacement, thats a lot of lost gross!
Here at Automax we have a sales talent screening process, keep in mind though that we arent necessarily looking for past sales experience, instead we are looking for sales talent. Its best to have these questions created before the interview; in fact you should use the same questions each time. Be sure to take notes and write down the answers to all questions. Keep in mind that these questions are not devised for right or wrong answers; they are designed to see if your potential employees thought process is congruent with your Top Sales Performer Profile.
3. Have Them Write A Short Paragraph. Written communication isnt a lost art like some people would like to believe. In fact its alive and well, we have just traded the pen for the keyboard and in todays day and age the keyboard truly is mightier than the sword.
Lack of training to promote career development encourages ambitious employees to find new employers who will provide such educational opportunities.
Effective, comprehensive training provides experiences that allow workers to realize success early on in their careers, resulting in increased morale and, as a result, improved employee retention.
Training in participative management, empowerment, and self-directed teams produces significantly increased job satisfaction. Keep in mind, when promoting from within, that a great sales aptitude doesnt mean they have a great leadership attitude.
The best managers hold their sales people accountable, reward performance, train consistently, praise in front of everybody and reprimand in private. A good sales manager leads by example and isnt afraid to get out there and close a deal. Progressive leaders choose to inspire and empower rather than be directing and forceful. If youre really serious about retaining your sales people then look closely at the leaders in your dealership, would you follow them?
Keep in mind, when promoting from within, that a great sales aptitude doesnt mean they have a great leadership attitude. Also, just as with your sales people, sales managers must be on an ongoing training regimen as well.
Recognition and Reward
Once a salesperson stretches to a new level of personal production, their self-confidence and expectations skyrocket! Not to mention they will stay around much MUCH longer.
Always keep in mind that your best assets are your people, the moment you lose sight of that is the moment your sales dip and sales people start to quit.
Automotive Sales Job – Starting A New Job
Tags: Automotive, Beginning, Career, Sales

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